Philly Creative Guide

Guest Columnist

Zave Smith

by Zave Smith, 1 Jun 2006

Zave Smith is a Philadelphia-based, visually compelling, lifestyle photographer in the advertising field. Check out his assignment and stock work at

Have you ever wondered why so many people have had their breakthrough idea when they are just starting out?

When we are young, full of energy, passion, ambition and the burning need just to be seen, we are often too naive to know what can't be done. All of our ideas seem to have equal merit and all seem so easily produced. We have yet to develop scar tissue from years of battle with the powers that be. We are not afraid because we have so little to lose.

Zave Smith | Zave Smith Photography

For those of us who have walked life's road a bit and built our professional identity on earlier successes, we have a vested interest in keeping our reputation. The crowds yell out to us, sing, "Satisfaction" again. How do we stop each creative answer from being in the same key? Do we just cash in or do we start again from the beginning? Bank accounts, credit cards, kids in school and a reputation to keep intact - how do we stop thinking about the soles of our shoes?

Youth have no professional habits. They approach each dawn like the first day of Genesis. But the artists, designers, and cultural leaders that I admire the most are those who, at sixty, are as innovative as they were at twenty. I often ask, how do they do it?

They do it by not being afraid. Fear is the emotion that stops us in our tracks. Fear freezes the mind and builds walls around the soul. The bumps and scars of a creative life teach us to be careful but being careful is the death of creativity. So how can we remain fearless?

Controlling our environment is often easier than controlling our behavior. Can we create a work environment that is both stimulating and reassuring? One of the tenets of improvisational comedy is that the characters never say "no" - saying "no" stops the action. Each character in good improv accepts the line and concepts of the previous characters and builds upon them. Why can't creative meetings work the same way?

Fear is ultimately internal and unique to each of us. When I am feeling fearful or blocked, I may go for a walk, reach into my spiritual side and remember how fearless I was at twenty.

It is nice to grow and mature. It is even nicer to grow wise and still be fearless.

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