Guest Columnist Article Archive

Use the links below to view past guest columnist articles featured here at Philly Creative Guide. We are always looking for new columnists to feature. If you would like to have your article featured on the site click on the "Email Us" link at the bottom of the page to submit your topic to us.


Kelly R. Lee | Executive Vice President, Innovation Philadelphia

Philadelphia's Technology-Driven, Creative Economy:
"Primed for Further Growth" and "Smart Priority for Economic Investment"
by Kelly Lee, 1 Apr 2008

Innovation Philadelphia recently released preliminary findings from our new study that measures the size, scope and impact of the for-profit, creative economy. The study shows that... View Full Article

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Bernie O'Connor, Certified Focus Group Director

The 12 Immutable Laws of... Magic?!*
by Bernie O'Connor, 1 Mar 2008

If you go sauntering into Cannes with a glass of Pagney in one hand and a DVD of your latest spots in the other, then proudly proclaim that you are a practitioner of the "Craft," we all... View Full Article

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Rick Horner, Director of ZombieShark

Improv Opposites
by Rick Horner, 1 Feb 2008

Improv is, at its core, performing when you don't know what's going to happen next. So if that definition is true, then everything in life is improv. Any time you need to work with... View Full Article

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Gail Madison, Founder of The Madison School of Etiquette and Protocol

It's simple. Move.
by Gina Renzi, 1 Jan 2008

When you were a child, you probably skipped, jumped, and imagined. Now that you are grown, do you pause to pretend that you are a sunflower or a fire engine peeling away... View Full Article

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Gail Madison, Founder of The Madison School of Etiquette and Protocol

CODE RED: Business Holiday Gift Giving
by Gail Madison, 1 Dec 2007

While I may still be shaking the sand out of my beach towels, I am keenly aware that the holidays are nearly here and it is time to prepare for business gift giving! This can strike... View Full Article

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Dave Mauriello, Magic Animation

Artist Generated, not Computer Generated
by Dave Mauriello, 1 Nov 2007

I want you to stop and think of something for a moment. Now you know a baker produces fine pastries, a cabinetmaker makes cabinets, and a tailor makes suits... View Full Article

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Paul Andreas, Development Director of the Chester County Art Association

Art Makes a Difference
by Paul Andreas, 1 Oct 2007

The following is an overview of the Chester County Art Association's successes and accomplishments in its seventy sixth year of existence as a non-profit arts organization... View Full Article

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Zave Smith | Zave Smith Photography

I Have Had Them All
by Zave Smith, 1 Sep 2007

In twenty years of commercial photography I have had them all. There's Art Director Silentius, who sits on a stool and reads old art magazines like he's at the doctor's office... View Full Article

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Lee Kulberda, Senior Project Manager at lucidCircus

Running a Virtual Office
by Lee Kulberda, 1 Aug 2007

A recent phone call to a prospective client whose fear of working with a 'virtual office' prompted me to think about the way my business, and many I work with, conducts business... View Full Article

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Zave Smith | Zave Smith Photography

Working With Talent
by Zave Smith, 1 Jul 2007

I am often asked how I get such seemingly natural looking performances out of my talent. I believe this look of authenticity comes from paying close attention... View Full Article

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Marta Reis, Creativity Coach and Publicist

Awakening the Joy of Creativity
Accessing Creative Wisdom
by Marta Reis, 1 Jun 2007

Numerous people, whether a client, colleague or friend have asked me a similar question – am I creative? I always respond with a resounding, "YES!" The confidence in this response... View Full Article

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Joan Smith, Associate Director, InLiquid

The Art / Commerce Connection
Artists Gain Control by Marketing Creative Skills
by Joan Smith, 1 May 2007

Popular wisdom holds that for artists, the uncreative day job is a drudgery paid for devotion to artistic expression. More often than not, this drudgery involves something... View Full Article

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Erin Flynn Jay; Philadelphia-based writer, Founder of Flynn Media

Want to be a Noted Expert in Your Field? Write a Book!
by Erin Flynn Jay, 1 Apr 2007

One of the best ways to become an expert in your field is to write a book. Adding the accomplishment of author to your resume will enhance your credibility and... View Full Article

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Gabriella Wheeler, Director of New Business Development, 20nine Design Studios

Does This Design Firm Make Me Look Fat?
by Gabriella Wheeler, 1 Mar 2007

Finding a design firm that is the right fit is important. Selecting the wrong firm for the wrong reasons can be harmful to your business. After all, the work that is produced is... View Full Article

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Todd Palmer, Creative Director for Virtual Farm Creative, Inc.

Excellent service = Excellent marketing
Make damage control part of your core competency
by Todd Palmer, 1 Feb 2007

If you're a photographer on location, you can expect cloud cover. If you're an account executive, you can expect the client to demand the job a day early... View Full Article

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Neen James, International Productivity Expert

Pro-Networking: Creating Connections
by Neen James, 1 Jan 2007

There are any number of different networking groups and events you could choose to attend. To make your networking more productive, it is worth investing effort in... View Full Article

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Elizabeth Maplesden, Principal of EMdash Design

Observation = Inspiration
by Elizabeth Maplesden, 1 Dec 2006

Where does creative inspiration come from? The general public—and even some creative people—believes that inspiration is a mysterious process that is sudden and... View Full Article

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Maria Sommer, Branch manager for The BOSS Group in Philadelphia

Job Forecast Bright for Philadelphia Creatives
by Maria Sommer, 1 Nov 2006

If you are a creative or communications professional working in the Philadelphia area and looking for a job, the outlook is good. And, if you are an agency or corporate... View Full Article

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Becky Bartlett, current president of GLVWG

GLVWG Helps Local Writers Write
by Becky Bartlett, 1 Oct 2006

Imagine a typical writer at work and what do you see? Probably someone working alone, struggling to fill a blank page with brilliant insights. You probably visualized... View Full Article

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Sheri Cole is the Executive Director of The Career Wardrobe

Business Benefits of Giving Back to the Community
by Sheri Cole, 1 Sep 2006

As the Executive Director The Career Wardrobe, a small nonprofit organization located in Philadelphia, I often joke with people that I spend my days begging. Whether asking... View Full Article

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Ellen Fisher is Publisher and Owner of the Greater Philadelphia Women's Yellow Pages

Radar Love
(How, in 25 Years, Women Business Owners Have Grown From Being 'Off the Radar Screen' to Being the Fastest Growing Segment of Entrepreneurs)
by Ellen Fisher, 1 Aug 2006

Imagine for a minute that the year is 1982. On the radio, Olivia Newton-John is belting out "Let's Get Physical." If you change the dial, (a real dial, I might add) you... View Full Article

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Mike Lemon | Mike Lemon Casting

CASTING: Go for the MAGIC!
by Mike Lemon, 1 Jul 2006

In over twenty years of casting, I've pretty much seen it all: the sessions that go smoothly and effectively and those that go, well, less well. Every once in awhile... View Full Article

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Zave Smith | Zave Smith Photography

Fearless
by Zave Smith, 1 Jun 2006

Have you ever wondered why so many people have had their breakthrough idea when they are just starting out? When we are young, full of energy, passion... View Full Article

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Brian Connor | Real Solutions for Visual Projects (RSVP)

Pre-Production: More Vital Now Than Ever
by Brian Connor, 1 May 2006

There was a time, not so long ago, before there was a "deluge in the flavors" of media, when clients, agencies and producers were all well versed in the need for pre-production... View Full Article

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Kelly Lee | (IP) Innovation Philadelphia

Experience the Impact of Creativity at the Global Creative Economy Convergence Summit
by Kelly Lee, 3 Apr 2006

Did you know that the Greater Philadelphia Region´s Creative Economy generates $44 billion in revenue annually? While many of us recognize the importance of creativity, the value... View Full Article

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Michele Cooper | AIGA Philadelphia

Are You Out There?
A view of the Philadelphia graphic design community
by Michele Cooper, 1 Mar 2006

In the early 90s, I went off to college. As a New Jersey native, I was interested in finding a school in an environment different than the suburbs. So, I went to the extreme and... View Full Article

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Robert Hall | Feasible Impossibilities

A Personal Experience with Philly-Based User Groups
by Robert M. Hall, 10 Feb 2006

On January 1st 2000, the first day of the new millennium, I packed up as many of my belongings that would fit into and onto my car (bungie cords are your friend) and drove with... View Full Article

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Zave Smith | Zave Smith Photography

Selling Shoes
by Zave Smith, 17 Jan 2006

"So, why don't you sell shoes?" says my mother as I complained about business during a dip on this roller coaster ride we call a career. Why do I always want to get back on this ride?... View Full Article

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Christopher Ovdyenko | Past-President; the Art Directors' Club of Philadelphia

Organic Networking
by Christopher Ovdyenko, 3 Jan 2006

I think one of the most difficult things I've ever done was to walk into a crowded room – where everyone seemed to know each other – walk up to a group of people, introduce myself and try... View Full Article

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Do you have a story to tell? Email us your idea and you could be the next Philly Creative Guide Guest Columnist.